A Study on Impact of Augmented Reality in the Hospitality Sector

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S. Hemalatha

Abstract

Hospitality industries are expected to create a new experience due to the customer behavior and based on their preference today. In previous days hospitality industries has work with mostly depended on staff printed menu and brouchers to provide information and all the customer had similar experiences, with not much to make it personal or fun. So, the hotel industries decide implement to their AR technology which helps interactive and visually rich experiences, making things easier and more enjoyable for both customer and employees. The present study aims how AR technology helps hotels industries offer more personal and interactive services to customer. The study is based on the secondary data has been used. The findings shows that AR creates better experiences for customers and help hotels to become more innovative in the way they work and serve the people.

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